For weather that does not stop.

Weatherproof clothing is sold in the rain — to the customer who got soaked on last year’s trip. Every dealer has that conversation several times a year.

GORE-TEX is the word that ends the discussion. DANE uses it throughout, not only in the top line, and builds the jackets so the membrane sits where water actually gets in.

The cuts are calm and free of racing references. That suits the touring customer who is out for a fortnight at a time and does not want to look like they are on a circuit.

Jacket and trousers are matched to each other and usually bought together. The basket reflects that.